OBJECTIVE
Multidisciplinary Creative Director specializing in branding, digital campaigns, advocacy communications, and visual storytelling across print and digital platforms. Experienced in leading creative strategy, developing scalable design systems, and collaborating cross-functionally to deliver impactful audience-focused campaigns.
WORK EXPERIENCE
Creative & Technology Director
Kansas Coalition for Common Sense | 2024 – present
- Lead creative direction and visual communications strategy for C3 and C4 organizations, producing weekly social campaigns, advocacy graphics, email communications, and branded digital content.
- Designed and launched the branding identity, logo system, and digital assets for Megaphone, an organizing platform providing shareable campaign content for advocacy organizations and grassroots supporters.
- Designed, developed, and maintained campaign websites and landing pages using WordPress and Action Network, ensuring cohesive branding, accessibility, and audience engagement.
- Created print and digital collateral including postcards, flyers, reports, presentations, door hangers, posters, and event materials supporting statewide outreach and organizing campaigns.
- Collaborated cross-functionally with communications, organizing, and leadership teams to translate policy initiatives into clear, engaging visual storytelling and public-facing campaigns.
- Maintained brand consistency across coalition initiatives by reviewing creative work, reinforcing visual standards, and improving overall design quality.
- Improved creative operations through AI-assisted workflows, digital asset organization, platform administration, and collaborative systems management.
Key Achievements
- Led the design and completion of the organization’s first Kansas Narrative Project, creating a cohesive visual framework for statewide messaging efforts.
- Developed the full branding identity and website for the Paid Leave for Working Kansans campaign, establishing a unified cross-platform visual presence.
- Created the branding and design system for Kansas Megaphone, enabling scalable distribution of advocacy content for partner organizations and community advocates.
Senior Graphic Designer
Cox Automotive | 2019 – 2024
- Helped establish and grow the design team for a large-scale automotive marketing platform, contributing to scalable workflows, design standards, and production processes.
- Collaborated with sales, product, engineering, marketing, and development teams to execute digital campaigns, landing pages, dashboards, reports, and branded marketing materials.
- Designed marketing and branding assets for automotive dealerships nationwide, balancing corporate objectives with localized customer engagement needs.
- Partnered with developers and engineers to ensure designs were technically feasible, responsive, and effectively implemented across web-based platforms.
- Supported onboarding and training for new designers and contractors, improving consistency across creative production and internal workflows.
- Contributed to design system improvements, templating processes, and workflow optimization efforts supporting scalability and production efficiency.
Key Achievements
- Led A/B testing initiatives for email campaigns, optimizing layout and design elements to improve engagement and conversion performance.
- Helped streamline internal design operations through improved request systems, onboarding support, and production organization.
- Resolved complex templating and scalability challenges within the marketing platform, improving consistency across large-scale client campaigns.
Graphic Designer
TravelCoin Foundation | 2018 – 2019
- Designed social media graphics and digital marketing materials promoting international travel destinations across multiple online platforms.
- Created branding assets, website visuals, and promotional materials for travel-focused and cryptocurrency-related initiatives.
- Developed engaging social media content for Facebook, Instagram, X, and Pinterest, supporting audience growth and brand engagement.
- Collaborated on the design and development of travel-related websites, blogs, and booking-focused digital experiences.
- Edited and enhanced travel photography through color correction, layout design, and branded graphic treatments for digital marketing campaigns.
ADDITIONAL EXPERIENCE
Foot Specialists of Kansas City
Lenexa, Kansas
Billing Specialist & Graphic Designer
2011 – 2014 & 2015 – 2018
McLiney Lumber & Supply, LLC
Prairie Village, KS
Graphic Designer
2014 – 2015
EDUCATION
Johnson County Community College
Overland Park, KS
Associate’s Degree in Graphic Design
University of Kansas
Lawrence, KS
Bachelor’s Degree in English
Concentration in Communications
SKILLS
- Creative Direction
- Brand Systems
- Campaign Design
- Advocacy Communications
- UI/UX Design
- Visual Storytelling
- Design Systems
- AI-Assisted Workflows
SOFTWARE
- Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere Pro, Acrobat, Adobe Express)
- Figma
- Sketch
- InVision
- Tumult Hype
- WordPress
- Action Network
- Microsoft Office (PowerPoint, Excel, Word)
- Email Marketing Platforms (Mailchimp, Constant Contact, iContact, BeeFree, Acquia)
- Email Testing & Deliverability (Litmus, Everest)
- Social Media Scheduling (Buffer, Hootsuite)